How To Make Waiting Fun For Your Customers

If there is one thing we have in the UK, it is a good sense of humour. We can make a joke out of almost any situation, which is why stand-up comedians generally include business phone lines in their repertoire – in particular, on hold marketing messages.

Lets make no bones about it, being kept on hold with boring, repetitive  elevator music with no way of knowing whereabouts in the queuing system you are is not most people’s idea of fun,  especially if it’s at premium-rate call charges. But you can soften the blow with intelligent audio marketing messaging and interesting and varied music – which does not mean a robot voice apologising for the delay, and a single track from a band on a continuous loop. Unfortunately, this is quite often the case, and it seems the bigger the company, the worse it gets.

Messages, interspersed with music, are becoming ever more popular these days. However, they can also drive customers mad. After all, if you have a complaint, and have been put on hold for 20 minutes, do you really want a bright and breezy voice telling you how great the company’s other products are? The answer is to inject a bit of humour into the situation. However, this takes a bit of thought what tickles your funny bone may not tickle your customer’s.

We at 5G Telecommunications offer a first-class on hold service that includes professional messaging by talented, experienced voiceover artists, and a bespoke audio scripting service written by our talented in-house team. We are also leading telephone providers, and are able to offer many solutions for whatever your business requires.