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First-rate digital connectivity should be the driving force behind your business operations and growth strategy,
and here’s why...
Believe in business broadband
The copper context
As the UK Government promises 85% Gigabit capability by 2025, many copper-based broadband systems used by businesses across Britain will soon begin to be effectively cut off. Even if you’ve already made the switch to fibre optic broadband, it’s worth checking that your solution isn’t simply Fibre-to-the-Cabinet (FTTC), as these installations still utilise copper for a part of the connectivity into your premises.
Whilst FTTC was seen as ground-breaking at the time, offering speeds up to 300Mbps, today the ‘superfast’ of FTTC has been seriously overtaken by Ultrafast (300Mbps+) and now Gigafast (speeds of up to 1Gbps). FTTC is now largely seen as a residential broadband and is no longer fit for business.
Full Fibre?
Full fibre is a connectivity solution that is not only next-generation – it’s future-proof. Businesses equipped with ultrafast full fibre benefit from connectivity that runs straight to the premises, resulting in increased strength and reliability, and a connection that does exactly what it claims to do – connect! The technology offers unparalleled high bandwidths and the stability to meet the digital demands that businesses face in their daily operations and future growth requirements. It’s a solution of fibre cabling and light technology, combined together to transfer data at high speeds from a local exchange all the way to the premises.
Fibre optic technology isn’t superfast
It’s Gigafast
The UK Government’s ‘Project Gigabit’ initiative from the Department for Digital, Culture, Media and Sport (DCMS), is a £5bn investment to ensure fast and reliable broadband for businesses across Britain. In the wake of the recent pandemic, it has become clear how much of a negative impact was felt by businesses when infrastructure such as IT connectivity was lacking in prior thought or investment. Project Gigabit seeks to support businesses not only in the recovery from the pandemic, but also in the pursuit of growth and levelling-up in the future.

Who benefits from Full Fibre?

New Retail Parks
Delivering fast fibre connectivity to the businesses they serve.

Public Sector Organisations
Depending on highly reliable connections for crucial uploads and downloads.

Manufacturing Plants
Relying on rock solid connections for robotic process automation.

Expanding SME’s
Looking to add more capacity to growing connectivity needs.
The move – and the movement
The UK’s telecommunications infrastructure is being overhauled as the country prepares for the retirement of the copper networks that have worked so hard for around a century and a half. We’re now in the grips of a fibre revolution. Delivering warp-factor, Gigabit-capable speeds, these networks are powering connectivity and applications that are upping productivity and allowing us to collaborate and innovate around the globe (or just down the road) in real time.
Better business
- and the benefits of full fibre
With bigger demands on connectivity at business premises than at domestic properties, having the best IT infrastructure connecting us to the world, and to our customers is key for better business.
Though it can be said that greater speeds will equal more efficiency, speed isn’t the only factor for organisations to consider. Reliability is not to be overlooked, especially when we think of the ways in which businesses rely on their connectivity to prevent problems, as well as to create opportunities.
Is your business on board for a Faster Britain?
The reliable connectivity provided by full fibre helps to:
So now you’re a little more aware of the context and benefits of full fibre,
Where do we go from here?
In short, you’d need to look at which provider can best accommodate your business’ connectivity priorities, whether this be focused on pricing, speeds, or support, there’s a vast range of packages and providers out there to choose from. Additionally, another crucial factor in your decision process should be around the network on which your connectivity is provided, such as the Faster Britain network.
Faster Britain
What is so special about Faster Britain? Is it just another network?
The answer is no. Not at all. Faster Britain is delivering full fibre connectivity to businesses across the UK, putting the world firmly at their fingertips; boosting the economy and creating job and training opportunities.
The Faster Britain network aims to pass
500,00
UK business premises by the end of 2023
Still unconvinced on why your business needs to make the switch?
Read on…
Full fibre Myths
Myth #1 x
Full fibre is expensive.
Any investment in your business infrastructure and day-to-day operations can carry a cost, but full fibre is a cost that fully covers itself given the money it will save you – and make for you – in the long run. Think lack of productivity and delays in communication leading to the loss of billable hours and income-generating opportunities. Put simply, it’s more expensive not to invest in full fibre.
Myth #2 x
Full fibre is only needed for ‘big’ businesses.
It’s understandable that owners of smaller businesses may feel that the need for full fibre is unnecessary, given the fact that bigger businesses will have bigger demands and perhaps bigger capabilities. It’s important to remember that all businesses depend on fast and reliable connectivity in order to be efficient and effective in what they set out to do.
Myth #3 x
Full fibre requires a complex installation process.
Streamlined processes ensure that you and your teams can happily carry on with the day job, whilst installation professionals take care of service and existing data – seamlessly transferred over as part of a professional installation.
Myth #4 x
Full fibre connectivity requires a long tie-in.
Contract tie-ins with full fibre providers can be from as little as one year, although most businesses already getting ahead of the game prior to the copper switch-over are signing into five-year deals. The latest boom in full fibre uptake has normalised “contract buyout” options so you no longer have to wait to switch your current plan or provider.

With so many assumed myths, it’s a matter of professional duty to make sure we provide only the most up-to-date, accurate and clear information possible, so that business owners just like you can make the most beneficial decisions for your business and its needs.
A full fibre
Full solution

Full fibre connected businesses can switch from 100Mbps up to 10Gbps at the flick of a switch, meaning the product is suitable for organisations of all sizes, and operating at different stages of growth. The beauty of a full fibre solution is that it has the capability to do whatever a business needs as it scales, grows and thrives.

So, whilst a heavy duty bandwidth may not be required at the very start for an SME, for example, it’s nice to know that a full fibre solution is one that suits their current needs in terms of speed, reliability and resilience – as well as one that builds the most solid foundations for future growth.

Product options for full fibre include those that concentrate on internet and cloud access with superior back-up capability, to support for private data networks and Direct Internet Access (DIA) on point to-point circuits, to fully bespoke, private networks as part of a business’s own infrastructure.
Why Choose Us?
Is your business ready to set off on the Gigafast Highway?
Get in touch…